Ghana: Access Bank encourages saving

Aug 22, 2013

Access Bank is planning to improve the education and culture around savings in Ghana so that individuals can be better empowered and that the country's economy can better benefit from the wealth generated by its people.

Access Bank is planning to improve the education and culture around savings in Ghana so that individuals can be better empowered and that the country's economy can better benefit from the wealth generated by its people.

Its managing director, Dolapo Ogundimu, has urged Ghanaians to consider saving their money rather than spending it at all cost.

To help this happen, the bank has launched a new service, the Easy Access Promo.

Thanks to this new loyalty scheme, the first of its kind started by the organisation, Access Bank is planning to reward its most loyal customers and encourage them to get saving.

Indeed, to enter one of the draws organised by the bank, account holders, current or new, need to keep a minimum of
GH500 ($235) on their savings account at the time of the promotion.

By so doing, Ghanaians banking with Access Bank can win prizes ranging from flat-screen LED TVs to smartphones. Tablets and DVD players are also up for grabs.

Furthermore, the Easy Access Promo will be an occasion for the bank to develop its online financial services since anybody partaking to the scheme will be automatically given free access to e-banking products. This should allow a number of Ghanaians easier access to finance.ADNFCR-2976-ID-801628171-ADNFCR