Within Reach: How banks in emerging economies can grow profitably by being more inclusive

Highlighting six key insights from research on 30 banks in 12 developing countries. Many banks have opted out of targeting and serving underbanked consumers in developing countries, concluding that it is either too complex, costly or not profitable. In order to tackle these assumptions and to help banks better understand the nuances of what is required to capitalise on financial inclusion, CARE and Accenture joined forces to study the current financial inclusion capabilities and strategies of leading banks in developing countries. The outcome of this research offers a set of key insights on how banks can profitably and responsibly meet the financial needs of unbanked and underbanked consumers.