PublicationsBACK

Managing Channel Satisfaction in Agent Banking

Nov 01, 2011 | M. Ramji, R. Dhawan, S. Bansal | Microsave
This briefing note describes the Channel Satisfaction Measurement and Management (CSM) tool and explains how it can help to understand agents’ perspective in mobile-banking (m-banking).
Theme: Digital Finance, Financial Inclusion | Pages: 2
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