Case Study No. 3: Safe and Smart Savings Products for Vulnerable Adolescent Girls in Kenya & Uganda

This case study details lessons learned from four financial institutions – two in Kenya and two in Uganda on accessible savings products for girls that existed in East Africa, increasing their risk and vulnerability. Key findings from initial market research conducted among target groups were that 1) girls had money; 2) if an appropriately designed savings account was available, girls would save their money in them; and 3) girls wanted health and social activities alongside the opportunity to save.